Email Campaign Specialist

We are seeking an experienced Email Campaign Specialist with proficiency in leveraging the Instantly.ai platform to drive successful email marketing campaigns. The ideal candidate will possess a deep understanding of email marketing strategies, excellent analytical skills, and hands-on experience in utilizing the Instantly.ai platform to optimize campaign performance. Responsibilities: • Campaign Strategy Development: Develop and execute comprehensive email marketing strategies aligned with business objectives, leveraging the capabilities of the Instantly.ai platform. • Campaign Execution: Utilize the Instantly.ai platform to create, deploy, and monitor email campaigns across various segments and customer touchpoints. • Segmentation and Targeting: Employ advanced segmentation techniques to target specific audience segments effectively, maximizing engagement and conversion rates. • Content Creation and Optimization: Collaborate with the creative team to develop compelling email content, including subject lines, copy, and visuals, optimized for engagement and conversions. • A/B Testing: Design and implement A/B tests to optimize campaign elements such as subject lines, content, CTAs, and send times, leveraging insights to refine future campaigns. • Performance Analysis: Monitor key performance metrics such as open rates, click-through rates, conversion rates, and ROI, providing actionable insights and recommendations for campaign optimization. • Platform Management: Serve as the primary administrator for the Instantly.ai platform, managing subscriber lists, workflows, templates, and integrations to ensure efficient campaign execution. • Compliance and Best Practices: Stay updated on industry regulations and email marketing best practices, ensuring all campaigns comply with relevant laws (e.g., GDPR, CAN-SPAM) and ethical standards. • Collaboration and Communication: Work closely with cross-functional teams, including marketing, sales, and design, to align email campaigns with broader marketing initiatives and business goals. Requirements • Proven experience in email marketing, with a focus on campaign strategy and execution. • Expertise in utilizing the Instantly.ai platform for email marketing campaigns is essential. • Strong analytical skills with the ability to interpret data and generate actionable insights. • Proficiency in A/B testing methodologies and campaign optimization techniques. • Excellent written and verbal communication skills. • Detail-oriented with a strong focus on quality and accuracy. • Ability to work effectively in a fast-paced, dynamic environment and manage multiple projects simultaneously. • Experience with HTML/CSS and email marketing automation tools is a plus. System Requirements • At least 15mbps for main internet and at least 10mbps for backup • A desktop or laptop that has an i5 processor with at least 8 GB RAM and an i3 processor for backup • Note: Back-ups should still be able to function when there is a power interruption • A webcam • Noise-canceling USB Headset • Quiet, Dedicated Home Office Benefits • Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth. • Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field. • Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward. • Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards. • Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment. • Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.